You're working with the incorrect type of individuals when you hire salespeople on commission basis. For commissions you're likely to get the know-it-all glib hotshots with all the answers who are difficult to deal with in a group environment. They are the prima donnas and are not thinking about being part of a team. They are the people who suck it up and when the time is right to quit, they do and get into company to be your competitors. They are inspired by cash and driven by their own prejudices to complete with your business and win. even at the cost of your customers.
Match your Objectives to tasks. Take a look at your brain dump of the things in your service - the marketing strategies, the call, the sales, the accounts - and match them up to your objectives for the coming year. All those activities that will help you accomplish your objectives put a tick beside them. For the activities that do not help you, put a cross beside them.
I am a tactical planner and AICP accredited city organizer. In the 1990s, I actually worked as a city planner handling transport enhancement programs, capital improvement programs, and detailed advancement strategies. These are mega project oriented plans. I coordinated the City of Atlanta's 1997 Comprehensive Development Strategy (CDP) and its accompanying Capital Enhancement Program (CIP) representing 400 projects valued at $3.6 Billion. I also handled the Georgia Department of Transport (GDOT) Transport [Ecological] Improvement Activities (TEA) program was 90 proposed tasks valued at $62 Million.
Client Work - or the location in which you perform your income generating activities. This area might be Product Sales for example if yours is not a service organisation.
To assist set you on the ideal course for your business development this year here are some actionable and simple steps you can take to offer an excellent foundation for the coming year ahead.
One agency I worked with years ago had a really solid base with the agency principal working as both the creative director and primary networker. She was fantastic at both things but had wise investment to juggle a lot of plates while overseeing the daily operations of her company. She did great work however was extended, and hence the biz dev didn't constantly get done.
Absolutely nothing is a hundred percent sure but company advancement need to also not miss out on and be a hit. It's cautious however risky preparation and determination will increase the likeliness to succeed.